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Toys R Us  


Star Wars Rogue One

Another Star Wars film - another midnight madess for team Triangle. Again we had teams installing displays across the nation – the style guide of global assets for retail displays around the world were installed on the same day. The midnight launch was the revealing of the new products for the up and coming film Star Wars Rogue One


Team Triangle worked with the Toys R Us in New York and Disney to produce art to specifications world-wide – including USA, Canada, Australia, Asia and Europe. The secrecy required from Disney meant windows covered, secure technology and closed warehouses to ensure creative and production prototypes could not be leaked into the public domain before launch.


The windows are now uncovered and normal service resumes!


make. design. work.

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